Agency playbook
How to monitor client websites without a spreadsheet war
Standardize on one monitor per client URL with the checks that matter—then route alerts to the channel that owns the retainer.
- Start with homepage HTTP + SSL on every client
- Add DNS and visual break detection for revenue-critical sites
- Forward incident timelines instead of screenshots of Pingdom

A repeatable client monitoring stack
Paste the client URL once, pick monitor types, and reuse the same playbook for every new site on your roster.
See uptime, SSL, and incidents in one place
The same dashboard your on-call engineer and account lead can read without training.
